Demand & Content
YouTube Ads Agency UK.
Video advertising that builds awareness and conversion across the largest video platform in the world.
Free call, no obligation.
Bolt-on service
Available as a bolt-on to any Roddy Digital package. Paid advertising is not included in standard packages, it is scoped and priced separately based on your ad budget and campaign goals. Book a call to discuss.
Book a callWe work from our base in Cardiff, for businesses across Wales and the UK.
Trusted by ambitious businesses
The cost of getting YouTube Ads wrong.
01
Getting youtube ads wrong quietly costs you enquiries every month, and the invoice never shows it.
02
Without a clear approach, your marketing pulls in different directions and every pound spent works harder for competitors than for you.
03
Weak execution attracts the wrong clients at the wrong prices, and the good work you want to do never lands in the inbox.
What is YouTube Ads?
YouTube Ads are video advertising campaigns on the world's largest video platform, placing your business in front of targeted viewers before and during the content they watch. Roddy Digital manages YouTube Ads from our base in Cardiff, for businesses across Wales and the UK, handling strategy, targeting, campaign setup and reporting. As the second largest search engine and a high-trust video platform, YouTube is powerful for building awareness, demonstrating your product or service, and driving action. Managed well, YouTube Ads put your message in front of the right audience at scale, with clear targeting and measurable results that connect spend to outcomes.
What is included.
Specific deliverables. No vague scope.
- Campaign strategy
- Audience and placement targeting
- Campaign setup
- Optimisation
- Reporting (video production can be arranged if needed)
Who this is for.
01
Video or story to tell
Businesses with content that shows what they do better than text.
02
Building awareness
Brands that need to be seen and remembered at scale.
03
Reach and demonstration
Companies whose product or service benefits from being shown, not just described.
04
Beyond search and social
Anyone expanding their channel mix past Google and Meta.
From the beginning, lead generation was strong and consistent. They're the first to make Google Ads truly deliver for us, with a noticeable improvement in lead quality. We haven't looked back since making the switch.”
Founder-led, from the first call to launch.
Rhodri Williams, Founder and Managing Director. More than twenty years in sales and marketing, including delivering work for brands such as Vodafone and Airbus at agencies. Every project starts with a 20-minute Zoom call with our founder.
Book a callOur process.
01
Strategy
Goals and audience.
02
Setup
Targeting and campaigns.
03
Launch
Go live.
04
Optimise
Placements and targeting.
05
Report
Measure and improve.
Why it matters.
Video builds trust and understanding faster than text, and YouTube delivers it at scale to a targeted audience.
With proper targeting and tracking, you reach the right viewers and measure the return, not just views, which is exactly how we run paid inside our brand, technology and growth approach.
FAQ
Frequently asked.
Is ad spend included in the management fee?
No. Our fee covers managing the campaigns; you pay Google directly for ad spend.
Do I need a video already?
Not necessarily. We can advise on what you need and arrange video production if required.
How targeted are YouTube Ads?
Very. We target by audience, interest, placement and intent so your spend reaches the right viewers.
How quickly will it work?
Campaigns can launch and deliver reach within days, then improve as we optimise.
Is this included in a package?
No, it is a bolt-on scoped and priced separately. Book a call to discuss.
Ready to stop doing things the slow way?
Your first call is with our founder, Rhodri Williams.