Demand & Content
SEO, AEO & GEO Services UK.
Get found by humans, voice assistants and AI. One service covering search, answer and generative engine optimisation.
Free call, no obligation.
We work from our base in Cardiff, for businesses across Wales and the UK.
Trusted by ambitious businesses
The cost of getting SEO, AEO & GEO Services wrong.
01
Getting seo, aeo & geo services wrong quietly costs you enquiries every month, and the invoice never shows it.
02
Without a clear approach, your marketing pulls in different directions and every pound spent works harder for competitors than for you.
03
Weak execution attracts the wrong clients at the wrong prices, and the good work you want to do never lands in the inbox.
What is SEO, AEO & GEO Services?
SEO, AEO and GEO are three connected disciplines for getting found online. Search Engine Optimisation (SEO) helps you rank in Google's traditional results. Answer Engine Optimisation (AEO) helps you appear in featured snippets, voice search and AI answers. Generative Engine Optimisation (GEO) helps you get cited inside AI tools like ChatGPT, Perplexity and Google's AI overviews. Roddy Digital helps businesses across Wales and the UK from our base in Cardiff to win visibility across all three, because customers no longer just Google, they ask AI. Getting found now means optimising for search engines and answer engines together.
Three disciplines, one service.
SEO, AEO and GEO share foundations but optimise for different surfaces. We cover all three.
Section A
Search Engine Optimisation (SEO)
SEO is about ranking in Google's results for the terms your customers search. We cover technical SEO, on-page optimisation, local SEO and content, so you show up when it matters and turn searches into enquiries.
Section B
Answer Engine Optimisation (AEO)
AEO gets you into featured snippets, voice search results and AI answers. We structure your content with clear questions and direct answers, schema markup and entity clarity, so search and voice assistants pull your business as the answer.
Section C
Generative Engine Optimisation (GEO)
GEO gets your business cited inside AI tools like ChatGPT, Perplexity and Google's AI overviews. We build factual, quotable, entity-rich content and structured data so generative engines understand and recommend you.
What is included.
Specific deliverables. No vague scope.
- Technical SEO and site health
- Keyword, question and entity research
- On-page and local SEO
- Structured data and answer-ready content
- Reporting on rankings and visibility
Who this is for.
01
Invisible on Google
Businesses that don't show up for the terms their customers search.
02
Outranked by competitors
Firms losing visibility to less qualified competitors.
03
Shifting to AI search
Companies that want to be found as buyers move from Google to AI tools.
04
Reliant on referrals
Anyone who needs an inbound channel beyond word of mouth.
Their expertise in keyword optimisation and technical SEO greatly improved our search rankings. Clear communication and deep knowledge kept us informed throughout, and we saw noticeable progress within months.”
Founder-led, from the first call to launch.
Rhodri Williams, Founder and Managing Director. More than twenty years in sales and marketing, including delivering work for brands such as Vodafone and Airbus at agencies. Every project starts with a 20-minute Zoom call with our founder.
Book a callOur process.
01
Audit
Technical, content and visibility.
02
Research
Keywords, questions, entities.
03
Optimise
On-page, local, structured data.
04
Create
Answer-ready content.
05
Improve
Measure and refine.
Recommended package
Recommended: Accelerate.
SEO, AEO & GEO Services is delivered inside our Accelerate package, alongside the other work that makes it land. You can also bolt it on to a Kickstart or Accelerate package.
Accelerate
£650 + VAT / month
For businesses ready to push: brand, website and demand combined.
- Fixed monthly price
- Live in 30 days
- Looked after long after launch
Why it matters.
Search is still where most buying journeys start, but it is changing fast as people ask AI instead of typing keywords. Businesses that optimise for both win; those that only do classic SEO will fade.
Organic visibility compounds: unlike ads, it keeps working after you stop paying, building an asset that brings in enquiries for years, and it plugs straight into the brand, technology and growth stack we build around it.
FAQ
Frequently asked.
What is AEO?
Answer Engine Optimisation is optimising your content so it appears in featured snippets, voice search and AI-generated answers, not just classic search results.
What is GEO?
Generative Engine Optimisation is optimising so AI tools like ChatGPT, Perplexity and Google's AI overviews cite and recommend your business.
How are SEO, AEO and GEO different?
SEO targets Google's ranked results, AEO targets direct answers and snippets, and GEO targets citations inside AI tools. They overlap and work best together.
How long does SEO take?
Early movement in a few months, stronger results from six to twelve months. It compounds over time.
Is this included in a package?
Yes. SEO, AEO and GEO foundations are built into our packages, with ongoing work each month.
Ready to stop doing things the slow way?
Your first call is with our founder, Rhodri Williams.