Roddy Digital

Digital Products

E-commerce Website Design UK.

Online stores that convert, on Shopify or custom builds, designed for the way your customers actually shop.

Free call, no obligation.

We work from our base in Cardiff, for businesses across Wales and the UK.

Trusted by ambitious businesses

  • Swansea City Supporters' Trust
  • Defib World
  • JP Logistics Solutions
  • Purever UK
  • LNC Floor Coverings
  • Bayti Real Estate
  • Centric Home Improvements
  • Designer Fires
  • SoilEx
  • Will B Safe

The cost of getting E-commerce Website Design wrong.

  1. 01

    Getting e-commerce website design wrong quietly costs you enquiries every month, and the invoice never shows it.

  2. 02

    Without a clear approach, your marketing pulls in different directions and every pound spent works harder for competitors than for you.

  3. 03

    Weak execution attracts the wrong clients at the wrong prices, and the good work you want to do never lands in the inbox.

What is E-commerce Website Design?

E-commerce website design is the design and build of online stores that let businesses sell products or services directly to customers. Roddy Digital builds e-commerce websites from our base in Cardiff, for businesses across Wales and the UK that are fast, easy to manage, and built to convert browsers into buyers. A good e-commerce site does more than list products: it guides customers smoothly from discovery to checkout, builds trust at every step, and integrates payments, shipping and stock. We combine clear design, persuasive merchandising and solid technical execution so your store performs and is simple to run.

What is included.

Specific deliverables. No vague scope.

  • Store design and build
  • Product and category structure
  • Secure payments and checkout
  • Shipping and stock setup
  • Mobile-first, conversion-focused UX

Who this is for.

  1. 01

    Retailers moving online

    Businesses launching their first proper online store.

  2. 02

    Outgrown a basic store

    Brands whose current platform can no longer keep up.

  3. 03

    Checkout losing sales

    Stores where customers drop off at product or checkout pages.

  4. 04

    Products or bookable services

    Firms selling physical, digital or bookable items online.

Rhodri and the team designed and built our Shopify site properly: it's clean, easy for us to update, and it sells the way our showroom does. They also sorted our Google Business Profile, so we're getting found by people searching locally.”
Jordan Johnson, Owner, Designer Fires, Retail

Founder-led, from the first call to launch.

Rhodri Williams, Founder and Managing Director. More than twenty years in sales and marketing, including delivering work for brands such as Vodafone and Airbus at agencies. Every project starts with a 20-minute Zoom call with our founder.

Book a call

Our process.

  1. 01

    Plan

    Catalogue and customer journey.

  2. 02

    Design

    Conversion-focused store.

  3. 03

    Build

    Payments, shipping, stock.

  4. 04

    Optimise

    Speed and checkout.

  5. 05

    Launch

    Go live and support.

Recommended package

Recommended: Accelerate.

E-commerce Website Design is delivered inside our Accelerate package, alongside the other work that makes it land. You can also bolt it on to a Kickstart or Accelerate package.

Accelerate

£650 + VAT / month

For businesses ready to push: brand, website and demand combined.

  • Fixed monthly price
  • Live in 30 days
  • Looked after long after launch

Why it matters.

Most online stores lose sales to slow pages, clunky checkout or weak product presentation. Fixing those lifts revenue from the traffic you already have.

A well-built store is easier to run too, so you spend less time fighting the platform and more time selling, especially when it is plugged into the brand, content and automation we build around it.

FAQ

Frequently asked.

FAQ
What platform do you use for e-commerce?

We choose the platform that best fits your products, scale and how you want to manage the store.

Can you migrate my existing store?

Yes. We can rebuild and migrate from your current platform.

Will it handle payments and shipping?

Yes. Secure payments, shipping and stock are set up as standard.

Is it mobile-friendly?

Yes. Most shopping happens on mobile, so every store is mobile-first.

How is this priced?

E-commerce builds are scoped to your needs. Book a call and we will price it for you.

Low risk

Low risk. Built to prove its value.

One team and one fixed monthly price. Website packages run on a twelve-month term and go live in 30 days, then we keep looking after the site long after launch.

Ready to stop doing things the slow way?

Your first call is with our founder, Rhodri Williams.

  1. 01Book a 20-minute call
  2. 02Send us a message
  3. 03Call 07949 255 466
  4. 04Email hello@roddy.digital