AI & Automation
Bespoke AI platforms, built around your business.
Client portals, internal tools, dashboards and AI agents, designed and built by one team, then supported as they run.
Free call, no obligation.
Roddy Digital designs and builds bespoke AI platforms for UK businesses: client portals, internal dashboards, workflow automations and AI agents that plug into the tools you already use. We scope the problem, design every screen, build the platform in sprints and support it in production, as one team from start to finish.
We work from our base in Cardiff, for businesses across Wales and the UK.
Trusted by ambitious businesses
What we build.
01
Client portals and dashboards
Give your clients or team one place to see progress, share files, approve work and track results, instead of a hundred email threads.
02
Internal tools and operations platforms
CRMs, pipelines, schedulers and reporting tools shaped to your process, not the other way round.
03
AI agents and workflow automation
The repetitive work handled automatically: enquiries answered, data moved, documents drafted, follow-ups sent.
04
Integrations
Wired into what you already run: CRM, email, bookings, accounting and storage, so nothing gets retyped twice.
Why bespoke beats off-the-shelf.
01
Shaped to your process.
Off-the-shelf tools make you work their way. A bespoke platform works yours.
02
No per-seat sprawl.
One system replacing four subscriptions usually pays for itself faster than you expect.
03
Yours to grow.
You are not locked to a vendor's roadmap. When the business changes, the platform changes with it.
Proof
We are building ours right now.
Roddy Digital runs on the same thinking we sell. We are building our own client and operations platform: CRM, client portal, approvals, messaging and reporting in one system, designed screen by screen before a line of code was written. When we scope yours, we are not guessing; we are doing what we already do for ourselves.
How it works.
01
Scope.
A discovery call to find the bottleneck worth fixing and define the smallest platform that fixes it.
02
Design.
Every screen designed and approved before the build starts, so you know exactly what you are getting.
03
Build.
Delivered in sprints, with working software early, not a reveal at the end.
04
Run.
We host, support and improve the platform as your business uses it.
Investment
Priced to scope.
Every platform is scoped and priced individually after a discovery call, and built in phases so value ships early. If your need is automation rather than a full platform, our AI & Automation packages start at £500 + VAT.
FAQ
Frequently asked.
What is a bespoke AI platform?
A software system designed and built specifically for one business: a client portal, internal tool, dashboard or automated workflow. Unlike off-the-shelf software, it matches your exact process, connects to the tools you already use, and does only what you need it to do.
How much does a bespoke AI platform cost?
It depends on scope, which is why we price after a discovery call rather than from a menu. Automation setups start at £500 + VAT. Full platform builds are scoped individually and delivered in phases, so you see working software and real value early rather than paying for a long reveal.
How long does a build take?
A focused automation can be live within weeks. A full platform is built in sprints, with the first working version typically in front of you within the first phase rather than months away. Exact timelines are agreed at scoping, before anything is built.
Will it work with the tools we already use?
Yes, that is the point. We integrate with your existing CRM, email, bookings, accounting and storage rather than replacing everything at once. Where a tool deserves replacing, we will say so and show the working before you commit.
Do you support the platform after launch?
Yes. We host, monitor and support every platform we build, and improve it as your business uses it. You are never handed a codebase and left to work it out; running the system is part of the service.
Ready to stop doing things the slow way?
Your first call is with our founder, Rhodri Williams.